Website Search Engine Optimization
What is Search Engine Optimization?
Website Search Engine Optimization (SEO) is a form of online marketing. It is built into the programming of your website and improves your rankings in the search engines for targeted keyword phrases.
White Hat SEO is the correct way to improve both the on-page content and off-page factors that determine search engine rankings. Optimization of a website might need to be tweaked and changed to make the most out of your site, and efforts should be undertaken with the goal of long-term and steady ranking progress using white hat SEO techniques.
Having the biggest and most expensive website is not always what you need. Over 80% of people use search engines to find information and businesses but only look at the first 3 or 4 pages of the results, therefore, it is vital your website is there.